Clearbit enrichment and Clearbit Reveal in Default

Default integrates with Clearbit in 2 ways. Clearbit fills in person and company details on your records, and Clearbit Reveal identifies the company behind an anonymous website visit. Default manages access to both, so you don’t need a Clearbit account or API key.

Clearbit in Default at a glance

	Clearbit	Clearbit Reveal
What it does in Default	Person and company enrichment.	Identifies a website visitor’s company from their IP address, in real time.
Integrations category	Enrichment	Website Intent
Where it shows up	Enrichment waterfalls, the Enrich Data workflow node, the Chrome extension’s Request enrichment, and Tables (available where enabled).	Reveal on the pages you choose, and the Account Signal workflow trigger.
What it needs	An email address for a person, a domain for a company.	A visit from a public IPv4 address to a page with Reveal turned on.
Who supplies the data	Default. No Clearbit account needed.	Default. No Clearbit account needed.
Credits	1 credit per person or company lookup. A lookup that finds no match also uses 1 credit.	1 credit each time Default calls Clearbit Reveal, including lookups that do not resolve to a company. Website Intent providers are available at an additional cost. Speak to the Default Customer Success team to learn more.

Clearbit enrichment in Default

Clearbit enriches a person by email address and a company by domain. You can use it in these places:

Waterfalls: Clearbit is 1 of the 4 providers you can add under Enrichment order in a waterfall, next to Apollo, People Data Labs, and Wiza. See Waterfalls.
Enrich Data node: Pick Clearbit under Providers in the node’s Enrichment source field, or pick a waterfall that includes it. See Enrichment nodes.
Chrome extension: A rep can pick Clearbit, or a waterfall, under Request enrichment. See Chrome extension.
Tables: Enrich person and company columns with Clearbit, where Tables is enabled for your workspace.

Default skips Clearbit company lookups for free and disposable email domains, such as a Gmail address, and does not charge for them.

Fields Clearbit returns

Clearbit returns more than 100 fields. The main groups:

Record	Fields
Person	Name, email, title, seniority, job role and sub-role, company name and domain, phone number, bio, photo, location (street, city, state, postal code, country, time zone), and LinkedIn, Twitter, GitHub, Gravatar, and personal site profiles.
Company	Name, legal name, domain and domain aliases, description, industry, sector and industry group, tags, employee count and range, annual revenue and inferred revenue, total funding raised, market cap, founded year, company type, technologies and technology categories, SIC and NAICS codes, phone numbers and email addresses listed on the site, location, and social profiles.

To see the exact fields for your waterfall, select View in the Verify provider fields alert when you create or edit a waterfall.

Clearbit Reveal in Default

Clearbit Reveal looks up the visitor’s IP address when a page with Reveal turned on loads, and returns the company that owns the network. A match starts any published workflow with the Account Signal trigger. See Visitor De-anonymization.

Clearbit Reveal only returns a company when the IP address belongs to a business. Visits from home networks, mobile data, internet service providers, and schools return no company.
If Demandbase is also on, Default asks both providers at once. When both return a company, Default uses Clearbit Reveal’s result. See Demandbase.
Only visitors who grant analytics consent are looked up. See Consent Gating.

Fields Clearbit Reveal returns

Group	Fields
Company	Domain, name, tags, employee count and range, total funding raised, and Alexa global and US rank.
Visitor location	City, region, region code, country, and country code of the visitor’s IP address. These describe where the visitor is, which can differ from the company’s headquarters.

The Account Signal trigger passes these fields to later workflow steps, along with the IP address and page URL of the visit.

Turn on Clearbit or Clearbit Reveal

Open Integrations

Select Settings in the sidebar, then Integrations under Workspace Settings. Admin access is required.

Open the provider

Select Clearbit in the Enrichment category, or Clearbit Reveal in the Website Intent category.

Turn it on

Turn on the switch next to the provider’s name. If the switch is unavailable, contact Default to turn the provider on for your workspace.

Put it to work

For Clearbit, add it to a waterfall or pick it in an Enrich Data node. For Clearbit Reveal, turn on Reveal for the pages you care about in Signals, then build a workflow with the Account Signal trigger. See Visitor De-anonymization.Clearbit now enriches the records that run through that waterfall or node. Clearbit Reveal identifies companies on the pages you chose and starts your published Account Signal workflows.

Turn off Clearbit or Clearbit Reveal

Clearbit Reveal: turn the switch off and Reveal stops calling Clearbit Reveal from the next visit. Those visits use no Clearbit Reveal credits.
Clearbit: turn the switch off and Clearbit no longer appears in the provider lists of the waterfall editor, the Enrich Data node, and the Chrome extension. Also remove Clearbit from any waterfall or Enrich Data node that already uses it.

Related: Default integrations

​Clearbit in Default at a glance

​Clearbit enrichment in Default

​Fields Clearbit returns

​Clearbit Reveal in Default

​Fields Clearbit Reveal returns

​Turn on Clearbit or Clearbit Reveal

​Turn off Clearbit or Clearbit Reveal