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The Data Model in Default is where admins set up how Default understands your data: the fields on Person and Company records, and the data sources that fill them, in priority order.
Open Settings. Under Configuration, select Data Model. Then select Company or Person.Admin access is required.
Each object has 2 views, Fields and Sources. To switch objects, select Data Model in the breadcrumb at the top of the page, then select the other object. Enrichment waterfalls have their own Waterfalls entry under Settings → Configuration. Workflows use waterfalls in the Enrich Data node. See Waterfalls for how each surface runs them.

Fields

Fields lists every field on the object in alphabetical order. Type in Search fields to find one.

Add or edit a field

Select New field to add a custom field, or select a row to open a field. The field opens in a panel next to the list. You can’t change the label or data type of a standard field. Select Add field for a new field, or Save changes for an existing one. Default saves at once, together with any other unsaved changes on the object. To delete a custom field, open the row’s menu and select Delete field, then confirm. Values in the field stop flowing through the data pipeline, and you can’t undo the delete. Standard fields can’t be deleted.

How source priority works

When more than 1 source has a value for a field, the source highest in the field’s order wins. A field follows the object’s Default priority until you give it its own order in Source priority.

Sources

Sources lists where the object’s values come from. CRM objects come first, then enrichment providers, then Default’s own sources, such as form submissions.
  • Manage adds or removes sources. It lists the objects of the CRMs connected under Connections, and enrichment providers you can add by hand. A source whose provider is no longer connected shows Provider disconnected.
  • Default priority sets the order that new fields, and fields without their own order, follow. Drag a source up or down to change it. Fields with a custom order keep it, and the popover shows how many there are.
  • Map fields on a CRM source opens a panel with every field on the object. For each field, open Select a property and pick the CRM column it reads, such as Salesforce’s Email on the Lead object. Filter to Unmapped to see what is left, then select Save mapping.

Save your changes

Changes in Sources, including saved mappings, are a draft. While the object has unsaved changes, Save changes shows at the top of the page. Select it to save the whole draft. Default confirms with “Person configuration saved” or “Company configuration saved”.

Pixel

Pixel setup lives in Settings. In the sidebar, under Workspace Settings, select Domains to connect your websites and copy the Pixel script. Old Settings → Pixel links open it. See Domains and Install the Pixel.
Last modified on October 27, 2026